Platinum coaching programs are all the rage these days. And no wonder, as they can be extremely lucrative for your business.
There is a lot of advice out there (some good and some bad) about how to start and run one of these Platinum Coaching programs, but no one is really talking about the other side…what it takes to actually BE a Platinum client.
Having successfully implemented a Platinum Coaching program in my own business, I’ve learned first hand what to look for in the ideal Platinum client, not just because these things make my life easier (which they do!) but because they invariably predict the success of my clients. Here are 7 essential qualities great Platinum clients bring to a high-end coaching experience:
1. You are willing to pay to play. Platinum Coaching programs are not inexpensive. And for good reason. Beside increased access to your Platinum coach, high level strategies and personalized attention, putting a meaningful amount of money behind something keeps you motivated like nothing else.
2. You already know the basic “rules” of a coaching arrangement (show up for appointments, come prepared for each session, pay on time etc.) and assume these basics are just a starting point. The Platinum client goes above and beyond.
3. You are willing (and eager) to really listen to your coach’s advice, carefully consider that advice and if it fits, act on it immediately.
4. You are also equally willing to say “no” to your coach when she offers a specific course of action that simply does not seem right for you. But you had better be able to back that “no” up with a coherent argument!
5. You are willing to step out and take big risks, such as going after high-level joint venture partners or speaking at a conference.
6. You want to play a much, much bigger game than you have ever played before, both in your business and in your life
7. You don’t whine (at least not within earshot of your coach!)
Do you have what it takes to go Platinum? If so, I applaud you. The rewards in stepping into a much bigger version of the game you’ve been playing are simply immeasurable.
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photo: tanakawho www.creativecommons.org/licenses/by/2.0/
